Printing and Marketing
Products and Services
Adrian Corporation provides print media and related services. We are especially focused on providing the broadest possible types of print media, in addition to our knowledge and expertise of the print industry.
Product and Service Description
Adrian Corporation is a full service agency that sells printing and related services. Products such as business cards,
letterhead, envelopes, brochures, booklets, business forms, posters, catalogues, ad
specialties, promotional products
and labels are manufactured and delivered on a timely and cost effective basis. The added value of Adrian Corporation
is its knowledge and expertise. Printing needs are evaluated and assessed; ideas and solutions are offered for each client
to meet their individual needs. Most companies require a number of varied print media in order operate, market, and
communicate efficiently on a daily basis.
Competitive Comparison
The print industry is competitive. The way we differ is to define the vision of the company to be a reliable and informative
ally to our clients. Most printing companies can only afford a small variety of printing equipment, therefore can
only offer a limited type of print media. We maintain close contact with several print manufacturers, paper distributors,
and graphic specialists in order to offer most any type of printing on any type of paper at a competitive price. We know
where to turn for all types of printing, this saves our clients money and time that would be wasted searching this broad
field for each precise need.
Adrian Corporation emphasizes expertise, professionalism, and reliability building long-term relationships. We provide
solutions, service, and quality printing to our clients.
Value Proposition
Our value proposition is different from the standard printer. We offer our clients a “in house printer” who is an ally, who is going to work for them and with them to obtain the product and service they want. Our confidence and ability translates into confidence for the consumer and a starting point towards developing long-term relationships and trust.
Competitive Edge
Our most important competitive edge is our relationship with our clients as a strategic ally. By building a business based on long-standing relationships with satisfied clients we simultaneously build defenses against competition. The longer the relationship stands, the more we help our clients understand what we offer and why they need it.
Marketing Strategy
Adrian Corporation adheres to the theory that the goal of business is to create and keep customers.
Our focus is:
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Reliability, expertise, and quality.
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Building long-term personal relationships with those that make the printing decisions for a company.
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Establishing face-to-face contact with the client.
Positioning Statements
For business professionals who want their printing accurate, on time, with the utmost reliability, Adrian Corporation is a vendor and ally who ensures high quality printing, fair pricing, and personal service. Unlike other printing vendors, Adrian Corporation establishes personal long-term relationships, goes to the customer to offer proactive ideas, solutions, services and quality printing.
We have the equipment and expertise to handle many jobs on site for your
needs.
